Bobbie Orchard

Bobbie is the Director of Marketing for Western Healthcare Alliance.  In this role, Bobbie leads the efforts in our communication strategies at in-person meetings, industry conferences, and online at,,, as well as other online domains and mediums.  She is responsible for the coordination of program materials, logistics and team resources, website development, and administration of our Client Relations Management software to help us more effectively provide services to members and clients.

Her diverse professional background includes positions as a Paralegal/Legal Assistant for a large law firm in Denver, Director of Revenue Management with Starwood Hotels, and Executive Director for the Fruita Chamber of Commerce.  She joined the WHA team in 2007 and has over 20 years of executive-level support experience including meeting and event planning, office management, and marketing activities.  Bobbie earned her Associates Degree from the Colorado Institute of Art.